The R&B genre was much more difficult than I thought. Each of the artist we recieved were ones I had never heard about, nor had I ever heard any of their music. There are not many R&B artists that I actively listen to, so it was a given, but it was an added challenge. Compared to other groups, these felt like more unfamiliar songs. There is not an issue with that, but it made brainstorming more difficult.
Our plan was a promotional music video. We could not think of a story that would fully capture the song, so having someone sing it for the video made the most sense. Our storyboard was rather simple, seeing as we had a variety of angles in a park with the person singing. We did not include any instruments, fearing it would be much more difficult to sync. However, we could not film until the weekend, since many of us were busy after school with extracurriculars or academics. This was expected, so we planned to work on our powerpoint instead while we waited for that Saturday to arrive.
One member in our group even made a website with Squarespace to showcase our artist, a better insight into what we wanted to pitch. She even added a small merchandaise section, showcasing potential products that our artist would sell. We created a logo as well. This image was also on all the showcased merch.
Sadly, I got a really bad cold that weekend we needed to film. I reached out to my partners and informed them of this since I would not be able to go out to not get them sick. They understood and one of the other group members volunteered their friend to be the face of the music video. I am not sure of the details of how long it took to film or how many shoots were taken of each, but I had the clips sent to me.
I quickly realized the difficulty of syncing the audio with the video. Some parts were easier than others, but some I had to play around with the video speed settings to make it even seem like the person in the video was actually singing along. I used CapCut, as it was more accessible since I did not feel well enough to sit at my computer, which actually allowed me to use effects. I added a blue-ish filter to help with out branding, and a few transition effects too. It was not my best work, as I had never had to sync video and audio before, so it was an interesting learning experience.
The presentation, however, was the most difficult. That is just personally, as presenting in-front of 20-30 of my peers is very stressful. I had tried to think of what to say before, but it all slipped my mind the second we stood at the front of the class. I was nervous, fidgeting with my hands to keep myself calm wanting it to be over. My anxiety made it feel like an eternity as my classmates' eyes only stared back at me. But... it was over. It was like a wave of relief as I got to sit back down. I reflected as I waited for the next group, and I realized I handled it well. I wish I had prepapred more, probably bringing note cards, but it was an improvement in my public speaking.
This project was hard. I know my classmates will say the same thing. It is very difficult to come up with a music video idea, then having to execute it while under the stress of school. It was a test of our time management, a skill I need to practice more. Making a schedule took most of the stress away, as we had an outline for how long each component should take. I know this will be used in my film openng project, which I hope is easier than this. It helped my editing skills a bit, making the video seem as natural as it can be, though the audio had its flaws. It made me realize it is not like social media editing, where it is fast-paced shots with no regard to composition. It is instead to feel natural, not just a video in poitrait-mode. I'm hoping what I learned here will apply to my future projects.
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